How to use (if any) Consumer Brand Engagement scale?

After studying Consumer Brand Engagement (CBE) literature (Hollebeek et al 2014) I wonder how to use the CBE scales and what for? The CBE scales contain usually three dimensions: Cognitive:...

01 January 1970 2,845 4 View

How to fight against modern intellectual slavery (the case of how media treat Nobel prize speech 2018)?

I have just seen two media treatments at the Nobel speech of O. Tokarczuk (Nobel Prize in Literature 2018): 1. Reprinted speech with underlined fragments 2. Article entitled: three words to...

01 January 1970 8,519 4 View

What do you know about biotechnology art?

What do you know about biotechnology art?

02 March 2021 1,653 3 View

Is anyone aware of any freely available databases of normed works of art?

I am specifically interested in works of art for which ratings on multiple dimensions are readily available--for instance, ratings of beauty or of liking that were acquired from a sample of...

18 January 2021 296 5 View

Are there any Uni-Dimensional scales available for social media motivation?? Or simply motivations to use social media in context of luxury brand?

I'm looking for Uni-dimensional scales for measuring motivation towards using social media. Or simply social media motivation. In context of social media marketing and Luxury fashion Brand's brand...

13 December 2020 4,929 3 View

Which countries have comparatively more secure future, agricultural or industrial?

Agriculture provides for almost all the basic needs essential for survival and industries provide mostly the luxury commodities required for comfortable life. However, some countries are heavily...

07 December 2020 2,153 15 View

Name of Journal UGC approved journal in the field of management ?

Hi, I need some reference of Journals which have monthly publication, in the filed of customer care/ luxury segment /consumer insights /CRM 1) Scopus index 2) UGC approved journal - India...

22 October 2020 7,769 3 View

Does anyone know of historic sites that have artist in residency programs?

A research assistant and I are conducting primary research on artist in residency programs (artists, writers, etc.) and the use of contemporary art at historic sites to reinvigorate or...

27 September 2020 9,355 4 View

Master thesis about the field of the luxury watch market?

18 September 2020 5,802 5 View

Which scholars, pedagogues, and projects are carrying forward the legacy of arts educator Elliot Eisner (1933-2014)?

Which scholars, pedagogues, and projects are carrying forward the legacy of arts educator Elliot Eisner (1933-2014)?

13 September 2020 3,664 4 View

How can we understand design .. What is the definition of design?

With the vigorous development of landscape subjects, art colleges and universities all across the country have set up the urban landscape art and design or related professional. Therefore, this...

06 September 2020 6,684 6 View

How to do interdisciplinary research combining literature and visual arts?

I am a first-year PhD student who would like to hear about other researchers' experience related to interdisciplinarity within the humanities, especially those combining both text and visual...

26 May 2020 2,889 37 View