Ryszard Kleczek

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Questions related from Ryszard Kleczek

How to fight against modern intellectual slavery (the case of how media treat Nobel prize speech 2018)?

I have just seen two media treatments at the Nobel speech of O. Tokarczuk (Nobel Prize in Literature 2018): 1. Reprinted speech with underlined fragments 2. Article entitled: three words to...

01 January 1970 8,564 4 View

How to use (if any) Consumer Brand Engagement scale?

After studying Consumer Brand Engagement (CBE) literature (Hollebeek et al 2014) I wonder how to use the CBE scales and what for? The CBE scales contain usually three dimensions: Cognitive:...

01 January 1970 2,882 4 View

How to redesign "thinking fast and slow" to "creating fast and slow" research project?

Hello! I believe, that we, the researchers in social and human sciences are a bit like the Moliere’s Monsieur Jourdain who found out (with the help of the teacher) that he spoke in prose. Today we...

01 January 1970 6,190 3 View

What about the purpose luxury branding?

Dear Colleagues After publishing the co-authored paper about the purpose branding last year (attached), I'm working on the purpose luxury branding paper about luxury-art cooperation in radical...

01 January 1970 9,149 3 View

How to do literature studies about digital transformation?

In an article from 2019 about digital transformation literature studies, I found this passage about the literature search process: "We included the keywords “digitalize”, “digital transformation”,...

01 January 1970 6,128 7 View