Dear everyone,
Currently I am working on a study concerning the effect of blockchain-enabled supply chain transparency on consumer trust. I am conducting an experiment using surveys. One group answers questions based on a fictitious scenario of a firm engaging in supply-chain transparency using traditional methods, and one using blockchain. In addition, I am investigating the moderating effects of the cultural dimensions of collectivism and uncertainty avoidance. Please find attached my conceptual model. Almost all my variables are ordinal, measured on a 7-point likert scale.
I am struggling to find out which statistical analysis my study requires. Since my study has multiple moderators and mediators, I was thinking I require to use SEM. Would help me a lot if someone could clarify this.
Based on your conceptual model, I think you can use structural equation modeling (SEM) for your analysis. You can use SmartPLS for PLS-SEM and SPSS AMOS for covariance based SEM (CB-SEM). There is also an open source or free SEM-Tool which is the lavaan-package for R. Thank you.
Have a look at https://www.sciencedirect.com/science/article/pii/S2666389920301562
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