I am using a lentiviral TET-ON system for conditional overexpression of my gene of interest in primary kidney cancer cells. I use viral load from transfection of HEK293T cells after 48 and 72 hours and perform selection for 2 weeks using Puromycin (using a concentration I have optimized for the cells I am using). After to weeks, I use Doxycycline at 2mg/ml (adding fresh media everyday) for 72 hrs. However, in western blots, I only see slight increase in expression of my gene of interest compared to -Dox. How can I increase the efficiency of overexpression?