Some examples of standard models:
*the standard model in High Energy Physics: http://en.wikipedia.org/wiki/Standard_Model
*the standard model in Economics: http://en.wikipedia.org/wiki/Neoclassical_economics
*Standard solar model: http://en.wikipedia.org/wiki/Standard_Solar_Model
Why is the process of building a standard model so desirable?
Is there any kind of science that has been left outside a standard model?
Can anybody publish something that is contrary to the SM of the relevant scientific field?