Qualitative sample size depends on reaching the point of saturation; saturation is when researcher no longer gets new perspective (related to phenomenon under investigation) and only the repetition of previous responses.
As you have mentioned the population of more than 10 million, then depends on what are you trying to explore.... what are characteristics of your population,....what are the levels of variation of your population, like ethnicity, race, age, gender, level of education, level of social status, level of health status, level of diversity,......
Qualitative sample size depends on reaching the point of saturation; saturation is when researcher no longer gets new perspective (related to phenomenon under investigation) and only the repetition of previous responses.
As you have mentioned the population of more than 10 million, then depends on what are you trying to explore.... what are characteristics of your population,....what are the levels of variation of your population, like ethnicity, race, age, gender, level of education, level of social status, level of health status, level of diversity,......