As regression is not feasible because of the sample size, to try to find the relationship between these 13 IV on the 2 DV, correlational analysis would have to do. However, I am unsure as to which method (Pearson or spearman). Moreover, I don't think normality tests would be a viable option since the cases are countries with averaged independent variables (such as GDP, literacy rate, and other socio economic variables, as well as Hofstede's National culture indices), therefore the data would be naturally not normally distributed anyway. 

EDIT 27/09/15

The research question was basically is there a significant relationship between the IV (a country’s socio economic as well as cultural indicators) on each DV (its innovation and imitation levels) respectively?

The IV consisted of socioeconomic indicators such as GDP and literacy rates, as well as cultural indicators, like Hofstede’s six national culture indices (PDI, IDV, LTO, IVR, UAI, and MAS). The seven countries each had their own national culture as well as socioeconomic variables.

As for the DV, they were the p coefficient (the parameter indicating innovation) and the q coefficient (the parameter indicating imitation) taken from the Bass Model formula. They were derived from yearly subscription data, so each country had its own p and q coefficient.

Regression won’t work since the sample was too small to ask whether the IV can predict the DV, therefore correlational analysis was the next viable option. Although sample size was still a problem.

Ex:

H1a: Is there a significant relationship between national GDP and innovation (p parameter)?

H1b: Is there a significant relationship between national GDP and imitation (q parameter)?

Most literature on diffusion research worked with 10 – 15 countries, so the number of cases was always going to be an issue. However, this particular setback was not emphasized in most studies since it’s seen as a given that sample size was always going to be small since most diffusion was done on the national level, and therefore on countries, unlike individual participants in a survey, where they can range from 500 to 1000.

Having said, the same statistical analysis is still used for national level and individual level, even though most rules won’t work as well for country level analysis as with individual level analysis, such as Cronbach reliability test for example. Only one diffusion study has referred to using Spearman since it had a small sample size of 5 countries only (however I wasn’t sure if it’s a justifiable reason for the using Spearman?)

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