Academics tend to publish their works in journals and conference papers. However to gain reach and maximum ‘academic impact’ outside the academic community you can actually self-publish your academic works.
I would love to know if you self publish for academic impact.
Read my latest article on this and see my web articles and podcast on a new writer's lab called JDSLAB created to help academics self-publish for impact outside the academic world.
https://www.jondrane.net/jons-self-publishing-laboratory/