When performing a qPCR it seems that the only option for normalization is to use a housekeeping gene which does not change expression based on the experimental groups. However if a suitable housekeeping gene cannot be found, is there any standard practice for using starting DNA concentration instead? Why or why not? I have not found an example of anyone doing this but am not sure if there would be any reason that it couldn't be done. I have access to a Qubit 4 Flourometer that should measure concentration with good precision.