There are certain attitudes that are formed and hence predict our behavior. Are there other factors which influence behavior?
Going by the Three Component Model of Attitude, it may be concluded that attitude actually determines the behavior towards an object. The primary cue from the object ignites our logical thereby comprising the cognitive component of attitude. Depending upon the logical outcome of the rational judgement we develop feelings (either positive or negative or neutral), thereby comprising the conative component of attitude. The conative component drives the actual behavior of the individual towards the object. Thus attitude can definitely be predictors of behavior. Though external environmental factors do have a significant role to play.
No. There are other factors. Please refer to TPB theory by Azjen and theory of trying. Attitude only one of the factor.
The integrative model of behavioral prediction (Fishbein, 2000) is definitely a good place to start answering the question. It mainly draws attention to skills and environmental barriers as moderators of the intention-behavior relationship.
I would not neglect either the role of emotions, a classical paper being Allen et. al. (1992): A Comparison of Attitudes and Emotions as Predictors of Behavior at Diverse Levels of Behavioral Experience.
Attitude can be only one of the factors. Other factors that can impact behaviour are:
1. Context and environment
2. Culture
3. Fear of sanctions
4. State of emotions
5. Interest (of the communicator)
6. Power
I suggest a reading of:
Behavioral Decision Making
http://home.ubalt.edu/ntsbarsh/opre640/partXIII.htm
I agree with the idea that Attitude are only one of the factors. But, I think Attitudes is easy to measure than other concepts like Culture.
Perhaps, the main question could be ¿Are Attitude the best predictors for behavior?
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