Ghoshal and Bartlett in their 1994 Quality of Management (QoM) model posited that the old command and control management model was demotivating and dysfunctional and that leaders in firms should manage with the aim to encourage individual initiative, creativity, engagement, collaboration, learning and development. Birkinshaw and Gibson used this model in their organisational ambidexterity frameworks. Has any further empirical work been done on the QoM?

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