Whether you are the CEO or a mid-level manager, have a vision for what you want your team to achieve. It needs to be clear, concise, easy to understand and easy to act upon. It needs to convey optimism, enthusiasm and aspiration. This is personified by what you communicate (verbally and in writing) and your daily actions. People want to understand what they are working toward and how to measure success. They will work hard if they know you have a game plan.

http://www.entrepreneur.com/article/241440?utm_content=buffere5ecb&utm_medium=social&utm_source=linkedin.com&utm_campaign=buffer

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