What's the problem in using market performance as a regressor of firm's accounting performance?

09 November 2019 0 3K Report

In one of my recent studies, I find a strong positive association between market performance explaining firms' accounting performance. Precisely, market cap to total assets significantly affects both the gross and net operating income. I am advised that regressing one form of performance over the other may be a problem. However, I don't understand why it would be so.

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