Approximately 2.7 billion people in the world are using Facebook actively. In recent times Facebook is not only a communication platform with friends and family members but also it is considered a marketing platform. There are some important marketing strategies for marketing products through Facebook. These are:
- Create a Facebook group or page
- Select the age, gender, and community you want to reach
- Encourage to engage your employee in Facebook activities in their leisure time
- Use the cover photo
- Try to respond to users comment very fast in your Facebook post
Thanks for the answer and the attention. Identifying the target segment is part of porter's focus strategy, but actually interaction and feedback are a useful idea that I'm going to start looking into.
استراتيجية التشخيص ( التركيز)والتمايز وتخفيض التكاليف كلها تعود لبورتر ويمكن استخدامها جميعا في بيئة العمل عبر موقع فيس. بوك وانا ادخلتها فعلا كاستراتيجيات فعالة عبر موقع فيس بوك في دراستي الحالية
I think that social media marketing strategies should always be linked to developping creative content and to the best usage of somme effective tools such as "@feature" and "hashtags"