Hi
We are looking for unpublished studies that investigate the relationship between country/region of origin food labels and consumer evaluations of these labels.
We are interested in studies about all food related labels which designate some kind of region of origin – this can include labels which designate a group of countries (eg EU), an individual country (eg France) or some other region within a country (eg Produced in Kent). We are interested in linking these labels to any consumer based evaluation – this can include willingness-to-pay, purchase intention, choice, attitude or any other consequence resulting from a consumer’s evaluation of such labels.
Studies can include unpublished, quantitative empirical work that may not be picked up by typical database searches. Examples include conference proceedings, book chapters, unpublished studies, working papers, manuscripts in preparation, preprints or even raw data.
If you have such studies we would be grateful to receive them to enhance the scientific integrity of the work we are doing.
Please send any such documents in an attached Word or PDF document to [email protected].
Thanks for considering our request.
Best Regards
Ben Lowe
Kent Business School University of Kent Canterbury, United Kingdom [email protected]
This study aims at identifying the factors influencing consumers' perception on food labelling and its impact on food purchase decision making, through personal interviews of 631 respondents using a structured questionnaire. To analyse the consumers' perceptions on food labelling, factor analysis has been carried out to identify the underlying dimensions among a set of food labelling attributes using the principal component analysis. Based on factor analysis, four sets of components/factors have emerged, that is, (i) serving method; (ii) quality and nutrition; (iii) production and storage; and (iv) product identification, which explain 66.271% of the variance. Logit regression analysis indicates that among the socio-demographic indicators, the estimated coefficients for gender, education, income and location of residence are statistically significant. Similarly, information on quality and nutrition, production and storage processes, and basic information of the product is found to be significant, implying that these factors are more likely to influence the use of food labels in making informed purchase decisions by the consumers. The findings of the study give practical insights on food labelling issues for the food processors and policy makers.
Thanks Sadiq Jaafir . If you could send the paper to [email protected] that would be much appreciated.
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