How I can make research on Pharmaceutical Marketing using 4P and IMS data?

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Mahfuz Judeh Popular answer

I agree with Shafig that you have to use the 7 Ps.

Krishnan Umachandran

Right that you have intended to start your research on the Generic Pharma Market and want to use Marketing Mix data and Intercontinental Marketing Services Health data....

Establish the existing condition through 5W1H on the above send intend........then arrive at one intended goal post.... Later fix your hypothesis and go about the project...

Best wishes

Arjyabrata Sarker

Thank you for your appreciation. Here in my project I'm looking to co-relate the market data with therapeutic level and diseases. I'll be highly benefited if I get a scientific protocol regarding this. Thanks.

Try on Diabetes, Cancer, Hepatitis etc.,.......

Anyhow a big picture for cancer cure through Terebinth enclosed... https://www.researchgate.net/profile/Krishnan_Umachandran/contributions?ev=prf_act

Mahfuz Judeh

That's surely a great suggestion. Thank you sir.