I often hear from friends negative things about academia, its boring, not connected to reality etc. I have been on and off in academia for 25 years but for the most part I have been in the real world, running businesses and working as a business consultant. I can still feel that in academia there is at least in my field a theoretical knowledge but still people doesn't understand how the real world operates. After university I felt like I knew everything, I knew Kotler backwards and forwards and all the theories..it felt like any way but when I started my first business (during my university years) I felt like I had to relearn everything. This lack of connection to reality was a problem for me and it is something I hear a lot for other business people. "Academics know nothing! ",one friend said and he has a Phd! Perhaps this illustrates the problem?

I guess it is the same in many fields..academia is seen as dry and not connected to the real world. What can be done about this or can anything be done? How do you view your education in relation to your working life? Do you feel your education was relevant? For me...not so much. Later I started to teach and do research but I still have this feeling. How do you feel about academia and the real world? Is academia part of the world we live in or just some "other place"..your thoughts?

Best wishes Henrik

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