Imagine a research problem like: "Do purely online advocacy groups offer more in-depth engagement compared to purely offline ones?" To answer it, you decode what "engagement" and "in-depth" means by doing a series of interviews with reps from both types of advocacy groups. For "engagement", you itemize engagement occurences, matching online with offline counterparts (e.g., online/offline registrations). For "in-depth", you define a bunch of KPIs based on literature. In both cases, you create results. Itemized engagement occurences, coming from interviews, are primary data, while the KPIs are secondary, since they come from literature. But both are new results. Yet they are not answering your research questions, they are just steps in your methodology. Where do you write them in a paper? Methodology section, or results section? Disclaimer: yes, the example is flawed, but it is merely an illustration, where would you put new knowledge created, if it is merely procedural?

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