Many studies use 4 weeks as the study period. Few studies have used 28 days as washout period and then used 56 weeks from the baseline periodo as the study period. Why only 4 weeks is used?
Plaque-induced gingivitis usually sets in by 21- 24 days. So any efficacy for antigingivitis toothpaste has to be checked for more than that number of days. As the inflammatory component changes will be evident then. So, usually done for 4 weeks.