I asked this questions recently, permit me to share some of the responses I got.
First, you might want to ensure the journal is peer reviewed by eminent researchers ( especially in your field). Second, the Journal's outreach should also be a consideration, this is because it gives exposure to your research, especially to get critical feedback and citations.
Peer review is a given, Impact factor; reputation of journal in research community; everyone wants to see their work in this publication (e.g., Science, Nature, PNAS, etc)!; review criteria; professional society affiliation
I second Michael P. Weinstein 100%. The current trend of predatory journals and publishers is confusing many new scientists. Just to be clear, I have made it my project not to cite works published in questionable journals or publishers. It feels good to see your work being recognized by peers. So yes. reputation of review and journal are important
Precisely answered by Dr Michael. I will also like to add one important point "open access". If you article is open access than more researchers can be benefited from your work. Though open access may charge you in most of the cases, but there are few journal that give open access facilities for free.
I prefer that the criteria is to be honest with others and to discuss the article scientifically according to the logical way with a human being. Finally, when rejecting the manuscript to give an acceptable reason (reasons) .
In the STEM fields, almost journals have approximately the same criterion and publication strategy, so there is no differences between all journals publication process, but it is possible to say, it depend on the author psychological aspects in choosing a suitable (for him) journal. In order to present a practical training on such selection process, please colleagues visit the following powerful website.
There are a number of reasons authors submit their papers in renowned journals. Among these are:
1. Promotion in academic institutions that pay attention to faculty publications. The journal (and its reputation) is taken as proxy for screening for quality.
2. Spread their work to a broader (or specific type of) audience.
3. Influence that state of debate on the subject, among others.
For (1), the UK academic institutions often publish a list of journals where they rate the quality and assign the stars (the more the better, according to this norm). The more papers published by top rated journals (more stars) the more likely this counts towards a faculty's promotion.
Citation and impact account for (2). In reality, practitioner oriented authors would probably focus more on the readership of the journals. For example, a number of well read journals by managers do not rate among academic listing of top journals. However, their impact and followers count among the most influential managers and business leaders.
Specialised journals cater for (3). Different audience would follow different publications. Policy, managers and academics often interact in specialised journals dealing with such issues as environment, governance, politics, strategy, or money.
In the end, you start with what you are aiming to achieve with your publications. The choice of journals follow once the object of the paper is well understood.
In my view, the reputation of the journal is the utmost important factor in this context. While the "reputation of a journal" is not exactly quantifiable, the following criteria are important indicators of it:
1. Editorial Board. 2. History of the journal (how long it is being published). 3. Peer review process and average time for peer review. 4. Instances of publications by well known mathematicians/ well known results in the journal. 5. Impact factor. 6. Comparative analysis with other journals in the same field.
Of course, the criteria are not in any specific order of preference, and only an appropriate weightage on each of them would be the right way towards positively selecting a particular journal.
1. Editorial Board. 2. History of the journal (how long it is being published). 3. Peer review process and average time for peer review.4. Rating of the journal 5. Language in which the journal is edited.
As I speak 5 languages, I try to publish my works in all languages I speak... So something I let me publish my works in journals... maybe with lower ratings, but edited in the languages I speak except of English. Generally, journals in English have higher rating, than those multilingual or edited in other language, even in worldwide languages, like Arabic, Spanish or Portuguese. So, if you pretend to publish something in Portuguese or Spanish, you may even publish in something less-rated, but visible and with strict peer-review...