So when social media management is added to that list, it can be a little frustrating and overwhelming. With so many social platforms, it seems impossible to find the time to get your strategy up and running.
But you don’t need to spend a ton of time or resources on social if you are just getting started. You can limit your work by only launching social profiles that will immediately benefit your business.
To answer the question, which social media portal is the best for marketing activities should be defined: advertising campaign goals, target clients, psycho-social characteristics of the target customer segment, purchase preferences, methods of searching for information by target clients, etc. Then the characteristics developed should be choose the right social media portal, because everyone has specific market tools built-in, but they are different. The differences relate to the form of internet advertising, coverage, and the possibility of campaign development in the form of viral marketing. To this should be added new, innovative methods of internet marketing, which are generated on a daily basis by the most active marketing users of social media portals.
If you are working in b2b I think Linkedin right and for younger consumers FB and whatsup. If you have something thats creative/artistic, use Pinterest....
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