This phenomenon is not straightforward to answer. One of the reasons is citations are too much biased and diverse across the discipline. So researchers from each discipline might not be cited similarly. The venue of publication plays a vital role in accumulating citations. As the higher impact factor is actually calculated from the citations accumulated, thus the value itself is self-explanatory. So just saying that the article is not interesting or not implacable will not be entirely correct to say. Obviously, the reusability is an issue but again, it depends on the domain and the number of researchers in the domain itself.
I agree with Sumit Kumar Banshal that it is quite a complicated matter. Although many have criticised the systems and scores which depend on your personal number of citations (and similarly for journals), a better way has yet to be found and it seems we are still all dependent on these measures and our academic organisations rely on it.
For example, some papers are cited less frequently but many individuals or organisations seem to follow that method/idea/technique and have incorporated it into their usual work for every day but did not write a journal article and did not cite your paper.