AI is pivotal for modern marketing. It refines ad targeting, automates tasks, generates content, and predicts trends. AI is indispensable for successful marketing strategies. Voice-based shopping and multimodal AI enhance user experiences.
AI is very important for all spheres of business. It is quite difficult to make any marketing decision without AI.
AI is important first and foremost as a tool to target messages to the different audiences of each brand. Additionally, it allows you to generate excellent advertising pieces.
I ran an experiment to see if generative image AI could replace stock images in the life science field. For the most part, the answer was: not yet. Many of the images the AIs pumped out were hilariously terrible.
https://biobm.com/2023/07/can-ai-replace-life-science-laboratory-stock-images/
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