Goffman (1967) defines face as " the positive social value a person effectively claims for himself by the line others assume he has taken during a particular contact.’’( Goffman 1967, p. 5). Brown and Levinson (1978;1987) believe that ‘face’ is ‘public self-image’ which is invested, maintained , lost or enhanced emotionally and must be paid attention to in everyday interaction constantly.
According to these definitions of face, how politicians save face.
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