There is a growing proliferation of images and videos on social networks in which pets, such as dogs and cats, are treated as babies and their owners as parents; there is also a plethora of images that, in order to encourage care for the natural environment, resort to images of animals and plants as if they were the toys of a small child (for example, symbolizing the natural environment with the image of an axolotl or a baby panda bear). How can this trend affect the fight against climate change?

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