Coca-Cola Has 2 New Sodas Hitting Shelves Soon
For as much as we love classic Coca-Cola (and all the creative ways to enjoy it), we can’t help but get excited when the
brand shakes things up. From last year’s (short-lived) Spiced flavour to a K-pop-inspired creation and even an Oreo
collaboration, Coca-Cola has been keeping fans on their toes with new and unexpected flavours.
Now, we’ve got confirmation on the first new Coca-Cola flavour of the year, and while it’s technically brand-new, it feels like
a nostalgic nod to a discontinued fan favourite.
Photo: Coca-Cola / Allrecipes
Coca-Cola Releases New Orange Cream Flavour
Coca-Cola has officially announced its latest flavour: Orange Cream. It’s everything we love about the classic Coke, infused
with a refreshing orange and smooth, creamy vanilla taste. The new fruit-forward flavour is coming in both original and Zero
Sugar varieties.
Coca-Cola / All recipes
If the flavour sounds familiar, there’s a good reason why. Back in 2019, Coca-Cola launched Orange Vanilla and Orange
Vanilla Zero Sugar to its line-up. But much to fans’ dismay, both varieties were quietly pulled from shelves in 2022, then
disappeared from Freestyle machines just a few months ago.
So, this new orange-flavoured variation couldn’t be arriving at a better time. Fans of the original Orange Vanilla Coca-Cola
are expecting it to serve as a worthy replacement. “I loved Orange Vanilla, so hopefully this one lives up!” one fan shared
on Instagram. “When they took away Orange Vanilla Coke, it broke my heart, but this should make up for it,” added another.
Now for the real question: what's the difference between Orange Vanilla and Orange Cream? Coca-Cola hasn’t spilled the
full details, but while some speculate marketing is the only differentiator, we’d like to think the brand has something more
interesting in store for its fans.
Right now, it’s also unclear whether the new addition will be permanent, but there is hope. After all, its predecessor was
previously part of Coca-Cola’s year-round line-up. If anything, the soda’s summery flavour profile has us convinced it will at
least stick around for the first half of the year.
Coca-Cola Orange Cream and Orange Cream Zero Sugar are set to hit shelves beginning Feb. 10, so keep an eye out for
any early arrivals in stores. With this sunny new soda flavour on the horizon, the winter months are already starting to feel a
bit brighter.
Source: Campbell, A. 27 January 2025
https://www.allrecipes.com/coca-cola-new-orange-cream-flavor-8780058
Critically assess the advantages and potential risks of limited-time product launches in the beverage industry, using Coca-Cola Orange Cream as your case. Explain how Coca-Cola can manage exclusivity alongside consumer demand to maximize sales and maintain long-term interest in the product.(20 Marks)
Define the concept of a brand and analyse how effective branding helps products stand out in a crowded market. Illustrate your discussion with reference to the influx of fruit and fruit-flavoured beers in South Africa and their challenges in establishing a distinctive identity.(20 Marks)
As a social media marketer for a tech start-up focused on building brand awareness, discuss the benefits and challenges of leveraging social platforms as communication tools. Recommend specific metrics and methodologies the company can use to measure the success and impact of its social media advertising efforts.
Rewritten (20 Marks)
Analyse the critical factors a global e-commerce giant like Amazon should evaluate when choosing which foreign markets to enter. Demonstrate how these factors influence both market selection and entry-strategy decisions, with particular reference to Amazon’s recent launch in South Africa.(20 Marks)