Dear Respondent,

I am inviting you to participate in research conducted for academic purposes to investigate the relationship between animosity and consumer perceptions. Included with this letter, there is a short scenario. After reading the scenario, please answer the questions. The results of this pretest will be used for a PhD dissertation, so the cumulative responses of the sample are important for the results rather than individual ones. Therefore, there is no need to give your name. There is no risk for you in participating and you can be assured that your responses will be confidential. The survey should take you about 5 minutes to complete. Participation is entirely voluntary. Thank you very much in advance.

Link for the Survey: https://forms.gle/Ym5uq3RxeGb9iNR98

Sincerely.

Muhammad Taqi - PhD candidate

Department of Business Administration

Izmir University of Economics

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