Hello,

I am currently conducting a Meta-SEM, with different concepts like satisfaction, trust or loyalty. Among the articles I selected for this meta-analysis, the authors are using different definitions. For example, for the loyalty concept, some authors are using only the behavioral approach, while others are using the attitudinal approach, or even a mixt approach. For my meta-analysis, I then coded the type of definition used (Loy-be, Loy-att and Loy-mix). This way I will be able to run a moderator analysis and see if there are differences amongst the effect sizes, depending on the type of definition used.

First, do you think it is a good approach?

Plus, I have another issue, based on this problem. If the articles are using different definitions under the same term “loyalty”, some are defining these dimensions as strict different concepts. For example, I have one article with two different concepts in the model: attitudinal loyalty and behavioral loyalty. How can I treat these articles? Indeed, there is an issue, because since there is 2 concepts, there will be 2 correlation coefficients for the relationship “satisfaction-loyalty”. But in the correlation matrix, I can only have one correlation coefficient for this relationship.

Then, I was thinking of two options:

- Removing these articles from the analysis

- Choosing only one variable: to analyze either “attitudinal loyalty” or “behavioral loyalty” but not both

- Building two correlation matrixes for the articles with the two types of loyalty: it seems to be a bad idea because there will be a repetition of the other correlation coefficients.

What do you think?

Thanks in advance for your help,

Kathleen

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