Mark Twain infamously remarked, "Go to Heaven for the climate, Hell for the company."
The main protagonists in films and novels are often lawless individuals, vengeful vigilantes, and other antiheroes of dubious moral character, who are regarded positively as strong-willed and decisive, whereas good people are often put in secondary roles and portrayed negatively as weak, spineless, and indecisive individuals, with namby-pamby personalities. Is this because filmmakers and novelists know their market? Do readers and moviegoers find antiheroes more exciting?