Dear colleagues,

I am conducting a study examining the effects of sounds on face perception, using a 3 x 3 design: 3 sound conditions (sound1, sound2, silence) and 3 gaze directions (left, direct, right). I am considering two different analysis approaches and would appreciate your advice on their suitability and implications:

Option 1: Run a 3 x 3 repeated measures ANOVA This would account for both sound and gaze direction as within-subject factors.

Option 2: Run two separate ANOVAs

  • A 2 (sound 1, sound 2) x 3 (gaze left, direct, right) repeated measures ANOVA on the sound conditions only (excluding silent trials), and
  • A one-way ANOVA on the silent trials (with gaze left, direct, right) only to assess gaze direction without sound effects.

My question is: Can I choose freely between these analysis approaches? Additionally, what are the potential advantages and disadvantages of each option?

Thank you in advance for your insights!

Tatiana

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