while publishing your research..selection of appropriate journal is always recommended.. It doesn't matter who is the publisher (there are journals published by different publishers with good impact factor and indexing). one important point you must check before communicating your research is "Journal Indexing" (Ex: SCI, PubMed, etc). all the SCI/PubMed indexed journals are peer reviewed and easily accessed by other researches worldwide.. It is even better if your are publishing in an "Open Access (OA)" journal, so that your paper get more citations (these days no. of citations of your paper matters). So choose wisely...all the very best
your question is really interesting. I understand that you mean exactly about publishing group or company? I ask, because in the examples you write, i.a. Science Direct, which is not publisher but integrated database.
In my opinion the scientific publishing market is dominated by companies which are on this market over many years, and gained a reputation and perfection in this business. I think about publishing institutions such as Wiley and Sons, CRC Press, Ellis Harwood, Marcel Dekker, Elsevier, Springer Verlag, Blackwell Publishing, and finally prestigious Oxford University Press.
Not quite agree with you on the need to offer by publishers the open access services, but I understand your intentions in this case.
Personally, I am most convinced for publications offered by Wiley & Sons and Elsevier.
Selection of appropriate journal important points to be considered are "Journal Indexing" (Ex: SCI, PubMed, etc), and Impact Factor. All the SCI/PubMed indexed journals are peer reviewed and easily accessed by other researches worldwide so that after publication, your paper will get more citations (which matters a lot these days). So choose accordingly.
Before I want you to know that science direct is not a publishing group.
Normal or in general good publishing group has good journals such as Elsevier, but you have to look at the impact factor of the journal also. I recommend you to send your manuscript to a good and strong journal first and if it is refused do not be angry, you can benefit from the comments of the referees and rewrite the manuscript and resend it to another good journal again.
before publishing the most significant thing you should consider is the quality of your work, its soundness, timeliness and extent of coverage from the technical standpoint. When you do so, and you end up that you have a significant collection of data, it is worth to ignore page charges and try to get your work to a journal with best possible exposure. All of the aforementioned publishers, host some of the most significant journals, but some like Nature and affiliated journals, J Cell Biol, J Exp Medicine, J Cell Sci, Development, Mol Biol Cell etc belong to non-profit publishers or scientific societies that ensure their survival and high quality of published research through page charges among others.
As Komis already stated the first thing you should take into consideration before any submission is the quality and strengthen of your data as well as the methodological approaches you have used fulfilled high stringency standards.
All major publishers promote their publications over Internet. By using proper key words, one can find all relevant papers, regardless of publishing house.