Dear respected researchers,
I am currently enrolled in my Master's degree and will be using Smart PLS for my data analysis. I have quite a big number of population (N=1246 *round up to N=1300*) which after referring to Krejcie and Morgan, my sample size will be around 297.
Following past researches, I acknowledge that minimum number of respondents for PLS SEM will be between 30-100. I am also aware of Hair et al, 10 times rule.
For now, I have collected just 80 respondents. Will it be enough if i stop at 100-120 respondents as I am also facing time constraints or actually its not even close to enough.
I would like to have some opinion as this is my first time using PLS Software.. Thank you.
Hello Shafeeka,
Here are three, tongue-in-cheek, laws of research that I believe apply:
More cases is better than fewer cases.
You stop collecting data when your advisor tells you that you have enough.
A good master's thesis is a signed master's thesis (and the corollary: your advisor is more inclined to sign if you follow her/his advice).
The short answer is, I'd shoot for as many cases as practicable given your circumstances and budget (both time and monetary). The more cases you have, the more stable are any estimates of population parameters (all other things equal). PLS-SEM is no different from any other statistical estimation method in this regard.
Good luck with your work!
Shafeeka fadlikh Zamri Please read below article
http://cits.tamiu.edu/kock/pubs/journals/2018/Kock_Hadaya_2018_ISJ_SampleSizePLS.pdf
Diary R. Sulaiman
thank you Sir!David Morse yup I get what you meant Sir and of course it's a very good advice thank you Sir for your opinion in this matter.
Muhammad Naseer thanks Sir for sharing
Ali Hameed Yousef i'm not sure about penalized least square but the one i'm using is the SMART Partial Least Squares 3.0
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