In lieu of the intellectual contributions required of faculty working at AACSB accredited business schools, deans and department heads are often conflicted by how just to evaluate and reward the quality of faculty's published work. Nevertheless, three or four faculty members publishing in top tier journals will result in an unfavorable AACSB team visit if there are, for example, 50 faculty members and half are not being published anywhere.
Therefore, is it better for a college of business to have all its faculty publishing work in regional lesser-known journals or just a handful publishing in top tier journals?