Considering that you have a stock standard of high concentration (for example 10000 ug/ml), it would be helpfull to prepare a mid-concentration solution, such as 1000 ug/L. Then with a simple dilution you can achieve the desired concentrations. The important is in every dilution, the dilution factor not exceed the value of 1000.
You can dissolve the liquid standard into an adequate organic solvent, such as ethanol. Chloroform is not soluble in water but is soluble in mosto of organic solvents.
As always: take the pure compound, put some (drops) of it in a meassuring flask; determine with a balance how much You have exactly. Fill up with organic solvent. As chloroform is volatile You need to work
a) quick b) in a cold environment c) in meassuring flask that You can close gas tight.
dilute with the solvent of choice.
solvent of choice depends a bit on what You want to do with it afterwards. Fo GC determination I guess it would be wise to use a solvent that is even more volatile