In Brewer, K.R.W.(2002), Combined Survey Sampling Inference: Weighing Basu's Elephants, Arnold: London and Oxford University Press, Ken Brewer proved not only that heteroscedasticity is the norm for business populations when using regression, but he also showed the range of values possible for the coefficient of heteroscedasticity. I discussed this in "Essential Heteroscedasticity," https://www.researchgate.net/publication/320853387_Essential_Heteroscedasticity, and further developed an explanation for the upper bound.
Then in an article in the Pakistan Journal of Statistics (PJS), "When Would Heteroscedasticity in Regression Occur, https://www.researchgate.net/publication/354854317_WHEN_WOULD_HETEROSCEDASTICITY_IN_REGRESSION_OCCUR, I discussed why this might sometimes not seem to be the case, but argued that homoscedastic regression was artificial, as can be seen from my abstract for that article. That article was cited by other authors in another article, an extraction of which was sent to me by ResearchGate, and it seemed to me to incorrectly say that I supported OLS regression. However, the abstract for that paper is available on ResearchGate, and it makes clear that they are pointing out problems with OLS regression.
Notice, from "Essential Heteroscedasticity" linked above, that a larger predicted-value as a size measure, where simply x will do for a ratio model as bx still gives the same relative sizes, means a larger sigma for the residuals, and thus we have the term "essential heteroscedasticity." This is important for finite population sampling.
So, weighted least squares (WLS) regression should generally be the case, not OLS regression. Thus OLS regression really is not "ordinary." The abstract for my PJS article supports this. (Generalized least squares (GLS) regression may even be needed, especially for time series applications.)