Hello fellow researchers at ResearchGate,
I would like to offer an exciting collaboration opportunity for those of you interested in research in the areas of digital marketing, business models and personal branding, particularly in the context of independent consultancies.
I own an independent consultancy called ‘Yoda Konsultan’ that operates online and is active on the Instagram platform. As a relatively new consultancy, Yoda Konsultan offers unique and relevant case studies to be researched, especially related to the strategy of building brand awareness, reaching out to clients, and building trust in the digital era.
Here are some potential research topics that could be utilised:
Social Media-Based Digital Marketing Strategy at a Start-up Independent Consultancy: This research could explore how Yoda Konsultan utilises Instagram to build brand awareness, reach potential clients, and compete with more established consultancies. Analyses could include content effectiveness, audience engagement, hashtag usage, and metrics of digital marketing campaign success.Business Models and Sustainability of Independent Consultants Without Physical Offices: This research could examine how Yoda Konsultan conducts its business online, focusing on the business model applied, interaction with clients virtually, and how this affects cost efficiency, flexibility, and business sustainability.Utilisation of Personal Branding in Building Client Trust in a Pioneering Independent Consultant: This research can examine how the owner of Yoda Konsultan builds and promotes personal brand through Instagram, and how this affects clients' perception of the consultant's competence and credibility.I am offering the use of Yoda Konsultan's Instagram account as a case study for free to interested colleagues. Relevant data and information can be accessed for your research purposes. Some conditions that you should note, among others:
This research is not intended for graduation requirements for bachelor's, master's, and doctoral degrees. The main purpose is for scientific publication in journals.Articles resulting from this case study were published in at least Q3 Scopus-indexed journals. This is to ensure the quality and impact of the research conducted.I as the owner of Yoda Konsultan reserve the right to be the corresponding author in any publication resulting from this case study. This is to ensure accurate representation and provide proper context regarding Yoda Konsultan.The co-researchers are fully responsible for the conduct of the research, data analysis, and writing of the scientific article.If you are interested in collaborating or have further questions, please feel free to contact me via email at [email protected]. I am open to further discussions regarding the details of the research and how we can work together.
I hope this offer can benefit the research community on ResearchGate and result in valuable contributions in the areas of digital marketing, business models, and personal branding.
Thank you for your attention.
Sincerely,
Yoda Karunia Kuntoro