We have been working with some different ways to innovate in the digital space with industrial SMEs in Switzerland and today drew out the model attached to help us understand better how to lead digital entrepreneurship in traditional manufacturing SMEs. This was the high-level model that we came up with - there are many more tools that could be used (customer journey mapping, etc.) however at a high level we think this is about right and fits with some of the theory we have been digesting as well as our experiences.
We'd like to hear what you think?
Thanks
Shaun, Petra, and Guenter
I suggest in your situation analysis that you allow for a "Needs Analysis". What needs are you trying to fulfill? It allows the entrepreneur to look closely at the potential market and the viability of the start up.
Dear Shaun,
you and your colleagues on right way. But in my opinion the entire story is more compehensive than in your slide. Let's say in the second box there is a question "What do your competitors do" - I think you should this question diviede in (at least) two questions: "what do your competitors do in national level" and "what do your competitors do globally"...
I suggest you that you and your colleagues find materials about Vision 2020 in ICT and articles about OTT, IoT, IIoT and definitelly about 5G mobile networks,
A lot of materials and articles and useful information you can find on LinkedIn and Twitter (and of course here on web page oif ResearchGate).
You have an excellent project but you have to do and researh a lot facts, articles, papers and industrial examples befor you have some conclusions.
I wish you a luck and I wish you to make success with this research and project.
Best regards,
Igor
Dear All, Many thank on our discussion about Digital entrepreneurship. In our country (indonesia) today government verry support and promote regulation order to SME's going to digital.
in this case i wrotte a model Transformation Start-up business SME's changes from off line to on line in his business running.
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