Hi all,
Could you suggest me some papers to support my following 3 considerations? I am working on a supplier selection work.
1 When a nation has a good image, it’s more efficient for a corporate in the nation to create a favorable corporate image to consumer;
2 When the nation does not have a good image or stereotype prejudice, it is more difficult for a corporate to have a good corporate image.
3 No matter the nation’s image is good or bad, the effect of corporate image is an increasing function with respect to corporate image investment.
Thanks in advance.
Lately, with the impact of globalization- instruments in Geo-economy, geopolitics, and socio-psychology of human, the phrase of the "a nation's good shape" seems too general, for a research. As a result, specifying the condition would help to have a keen focus of study. The reason is that the multiple instruments around us, could make (1). Our opinion, or beliefs change immediately, based on our rule of belief, culture, & gender (2). We could hesitate about it by giving a politically correct answer, (3). We could wait for others to participate, and then, analyze their answers, first, (4). We could reject the matter immediately, by having former information, or got affected by series former propaganda.
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