in the past I quantified the amount of a protein released in the extracellular matrix in myocardial tissues. I performed an immunohistochemical staining using the system DAB-peroxidase to reveal my protein. Then I measured the positive area (using the ImageJ free software) and I related it to the total area of the tissue section. So you obtain the fraction of tissue positive for your marker.
I think this is the best solution to quantify extracellular markers.
this is the work: "Role for substance p-based nociceptive signaling in progenitor cell activation and angiogenesis during ischemia in mice and in human subjects", Circulation 2012.