Jay Akhawri

6 Questions 8 Answers 0 Followers

Questions related from Jay Akhawri

Are there any consumer segmentation based on E.M.C.B Scale?

Hi, I am trying to find if any consumer behavior study/work has attempted to segment consumers based on EMCB scale - ref: Ethically minded consumer behavior: Scale review, development, and...

09 October 2018 1,328 3 View

How to semantically validate a message frame developed to test the Framing effect?

Hi, I have developed few message frames to test the framing effect (Kahneman, Tversky, 1979) and wondering if there are guidelines to semantically validate a message frame developed to test the...

27 January 2018 7,154 3 View

Are there any study correlating Consumer Decision Making Styles with Cognitive Biases?

Hi, I am trying to understand how cognitive biases may affect a consumer's decision making style. I could find work which relates cognitive biases to some facets of decision...

19 May 2016 7,074 3 View

Are cognitive biases part of consumer personality. Are there any empirical work confirming the same?

Hi, Are there any empirical work available which can establish that cognitive biases in general (and status quo bias, framing bias and confirmation bias in specific) are part of consumer...

30 March 2016 1,070 3 View

Are there any empirical instruments to measure some cognitive biases?

Hi, Are there any standard empirical instruments to measure cognitive biases? Regards, Jay

14 December 2015 6,326 4 View

Is there a standard conceptual/concrete personalization model which accounts for cognitive variables?

I am trying to understand if there are existing Recommender Systems which Personalizes a User Model bases on Cognitive Variable and VALs (Values, Attitude, Lifestyles). Are there any standard...

22 May 2015 3,779 13 View