Dear community, I am working on my thesis data and my data analysis shows that there is no relationship between IV and DV, only the indirect relationship exist in presence of 2 mediators (serial mediation). Whereas the literature supports the positive relationship between the IV and DV.
The r square value for the same is very low 0.052.
*all the measurement model criteria i.e, loadings, Cronbach alpha, ave, htmt, vif value meet the criteria.
* all other relationships are significant (iv-mediator-dv)
Now my question is what could be the possible reason for insignificant relationship between IV and DV.
How should I proceed with this.
Why the value of r square for main DV is so low , whereas for mediators its 0.45 and 0.52.
*If I proceed with the same, would it create any problem at time of my PhD Defence.