like if I am developing a scale related to apparel and fashion clothes in Egypt, I must conduct the questionnaire in the Mother language (Arabic) or in other language (English as generally accepted language) or make it bi language (Arabic and English together)
I would suggest that you use a "back-translation" procedure when implementing your survey. This means working in a two-step format:
(1) Take the original scale; quite probably it will be written in English if you are using previous literature as the background of your research.
(2) Translated into Arabic.
(3) Translat it back into English ("back-translation") with the help of a dictionary or electronic source to corroborate that the meaning of the items has not changed from English to Arabic. If the translation from Arabic to English ends up in a wording of the items that is the same (or similar) to the original wording in English, it means that the translation has been adequate and, therefore, your scale in the mother tongue language of Egypt is good enough for your research.
I hope I have explained myself well enough for your to understand what I mean...
Good luck with the research!
- Badges
- Science topic
- Similar topics
- Linguistics
- Philology
- Language
- English