I am currently doing my master's dissertation on the effects of flight shame on the choice of eco-labelled flights in a discrete choice experiment.

However, I am looking for a suitable and validated scales to measure the constructs shame and guilt. I am aware of proneness scales such as the TOSCA-A scale , but am unsure whether or not proneness scales would be suitable for my research as I am trying to figure out if they experience any shame or guilt while selecting their flights during the choice experiment.

Many thanks.

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