What are the IA techniques of retail customer segmentation ?

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George S Spais

To check the historical background of using artificial intelligence techniques for segmentation is summarized in the following article:

Retail segmentation using artificial neural networks

International Journal of Research in Marketing 19(3):287-301 (2002)

DOI: 10.1016/S0167-8116(02)00080-0

Say Rah

thank you