I was watching TV some time ago and noticed that I analyse the big world around me by the info I get from sources like TV and Internet. They tell you that there is war going on somewhere and who we should trust or even what brand of car,clothing,Ice cream,... we should (indirectly) drive, put on or eat.
I thought to myself that I am rarely skeptic about the news I get from the media and my perception of the world is base on it. I also am very sure about my knowledge.
I wonder how we can have "media-proof" mind and be in control of our thoughts and life in presence of the media?
Thanx in advance?
Some people say that social media has significant influence on their purchasing decisions, while others state that social media has zero influence on them.
“Only 5 percent of Americans said social media has a great deal of influence on what they buy, according to Gallup, which polled more than 18,000 U.S. adults for its new State of the American Consumer report. Thirty percent said social media has some influence, and 62 percent said it has no influence whatsoever.
Millennials reported being more swayed by likes and tweets than older generations, but not by much: Seven percent of those born after 1980 said social media has a big influence, and 43 percent said it has at least some effect on what they buy. Those numbers are based on polls conducted in December 2012 and January 2013 and published today”.
More details please consult the link here-under.
http://www.businessweek.com/articles/2014-06-23/americans-say-social-media-has-no-influence-on-purchasing-decisions
Communication and interaction with environment are necessary for human, but media constitute big business with continuous competition between TV stations, newspapers, internet portals. They sell certain (usually colorized, not transparent) view of the world. Social media and solutions like facebook, linkedin, goldenline, researchgate make that "everybody can be famous for 5 minutes". Can we live without them? Of course we can. But there is so big amount of information all around us, that there may be hard to find something interesting among lots of garbage. Single human being, despite his/her knowledge and experience, has a big problem with selection of information, thus uses tool like google (?), opinions of authorities (are there any?), and social media. This way you can be media-proof, but not fully proof for environamental influence - media will always partly shape your world.
When we ware in an era that food was the most important, then the power was on the economic level. In the era that basic necessities of life was secured, then the power was on the political parties and in general on people that decide about our life. Finally there is a third period where the production matrix is dominated by the ideological-informational level. Since 1979, we are in information society, and so all the power are in the media.
Some people say that social media has significant influence on their purchasing decisions, while others state that social media has zero influence on them.
“Only 5 percent of Americans said social media has a great deal of influence on what they buy, according to Gallup, which polled more than 18,000 U.S. adults for its new State of the American Consumer report. Thirty percent said social media has some influence, and 62 percent said it has no influence whatsoever.
Millennials reported being more swayed by likes and tweets than older generations, but not by much: Seven percent of those born after 1980 said social media has a big influence, and 43 percent said it has at least some effect on what they buy. Those numbers are based on polls conducted in December 2012 and January 2013 and published today”.
More details please consult the link here-under.
http://www.businessweek.com/articles/2014-06-23/americans-say-social-media-has-no-influence-on-purchasing-decisions
Dear @Hossein, at least, we should be careful with social media, its addiction..! "Before social media, fame was a long shot for the masses.There was no professional blogger, viral video producer or brand influencer.Basically, famous people were movie and television stars, musicians, high-profile politicians or professional athletes." Just, read it!Social Influence: More Than Just a Game!
http://www.huffingtonpost.com/daniel-newman/social-influence-more-tha_b_4732545.html
Dear Hossein,
you are quite right.
The main purpose of modern mass and social media - to form public opinion suitable for political and economic power that controls the media. On personal level you can escape it. In our family, we have thrown away TV set 6 years ago :)))
But, you cannot isolate yourself from people influenced by the media. RG is a social media as well! And you are asking advice of RG!
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