What do you purpose for PhD Proposal in marketing?
I personally prefer a combination of new trends in technology, generation gap and startups!
What is your idea?
Congratulations on your up and coming PhD. Maybe as a suggestion a possible proposal: micro-enterprise digital marketing practices in bottom of the pyramid-subsistence markets
Dear Ali Akbar Bromideh,
Interesting, topical and future-oriented research topics for a PhD thesis can be formulated on the basis of a combination of issues such as new technology trends, the generation gap, the development of startups and marketing. Within the framework of this combination of issues, I propose the following research topic: Determinants of conducting an effective advertising campaign, including the preparation of a marketing plan for investment ventures involving the creation and implementation of new technologies into business activities, the implementation of innovations in start-ups, in start-ups.
Best regards,
Dariusz Prokopowicz
Dear Ali Akbar Bromideh
When it comes to Marketing, beyond technology and generation gaps (two things that will always be present and in constant motion), I suggest a more neuromarketing-oriented approach and how it will influence technological changes and downplay generation gaps.
I wish you all the best in the pre-doctoral and PhD studies. Some topics of interest may be "A marketing perspectives synergy of startups between generation gap and new trends in technology"; "Creating synergies of startups marketing perspective" or "A synergy of new trends in technology and generation gap: marketing perspective of startups".
Ali Akbar Bromideh
Dear Professor,
Thank you for the interesting topic of discussion.
These days, perceptions seem to be affecting decisions of buyers and sellers. Therefore, I would like to suggest you to pursue a research on how perceptions are working on technology, generation gap and start ups.
Wishing you all the best with your research.
Best regards,
Anamitra.
Dear Ali Akbar Bromideh
Due to constant technological changes and innovations, it is vital to investigate and understand the role marketing will play in the new technological trends such as the use of A.I to enhance data mining on customers psychological buying behavior - which will help improve sales prospecting and closing of market deals.
I will recommend Artificial Intelligent Marketing practices and its impact on the sales performance of any business of your choice; to evaluate how it will help drive customers engagement and satisfaction with the given business or brand.
Best regards,
Dr. Nwachukwu, Darlington
Don't look for library of topics
1.First decide field of choice and interest
2. Start reading book and some research papers in that field
3.In published research papers old and new you will find further research scope mentioned by authors. Even in PhD theses available online or in university library further scope of research is given by the PhD scholars.
4 Phd Is essentially a theoretical and academic work. Its aim is to find a gap in body of knowledge in a small slice of field. Or explain, question and modify earlier research/es . It makes candidate competent to evaluate research work of others. It makes a person expert in a certain field. Nothing new or innovative or invention is expected. It may be incidental and rare.
5.Once topics are narrows down intensive literature survey ad notes are to be made to identify scope in certain topic and gap in body of knowledge
6.Good thesis can be made only by this procedure. Unfortunately 50% of doctoral theses are just substandard and masters level work globally. Dont fnd short cut. This above process itself is main aim of PhD. You dont choose a tatle and then start reading. It is other way round.
7.More suggestions can be given once a particular topic is chosen by you
Wow.. I wonder reading all your nice and worthy suggestion. I will study all your suggested subject and the candidate one will be inform in the following, in near future.
My sincere gratitude goes to all of you and thank you very much for all your precious time and effort on this request.
Try my project. Factors influencing post sales service and consumer satisfaction in consumer electronics .It will expose several scams going on in industry like quick obsolescence. Abandoning products after 3 years. poor servicing and cost and how customers perceive this all and what they want.
@Dr-Raendra-Gupta-2
Thank you very much for your valuable proposal. I will consider and study it, too.
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