Mohamed Fahad Ali Akbar

Given your background in banking, customer service, and foreign currency exchange, you're well-positioned to explore a contemporary research topic that bridges financial services and evolving digital practices. For your theory-into-practice project in the General MBA program, here are some research topic suggestions that are rich in secondary data and supported by extensive literature in academic e-journals:

1. The Impact of AI on Customer Experience in Retail Banking This topic allows you to evaluate how AI-powered tools such as chatbots, robo-advisors, and predictive analytics are reshaping customer service. You can explore customer satisfaction, personalization, operational efficiency, and ethical concerns—plenty of journal articles from Journal of Financial Services Marketing, International Journal of Bank Marketing, and others.

2. Risk Management and Digital Transformation in Foreign Currency Exchange Services With growing volatility in global markets and the rise of algorithmic trading, this topic could focus on how digital tools and data analytics are being applied to risk management in forex operations. Resources from Journal of Risk and Financial Management and Banking and Finance Review will be helpful.

3. The Role of Fintech in Financial Inclusion: A Post-Pandemic Perspective This broadens your scope while staying relevant to banking. It allows you to assess how mobile banking, e-wallets, and decentralized finance are supporting underserved populations. You’ll find robust secondary data in sources like FinTech, Electronic Journal of Information Systems in Developing Countries, and Harvard Business Review.

4. Behavioral Finance in Customer Service: Redesigning Financial Touchpoints for Better Decision-Making This human-centered angle lets you analyze how principles from behavioral economics are applied in customer interactions, digital interfaces, and advisory tools to reduce cognitive biases in financial decision-making.

5. Cryptocurrency and Central Bank Digital Currencies (CBDCs): Implications for Foreign Exchange Businesses An increasingly debated topic with global regulatory developments. You could investigate how these innovations affect traditional currency services, cross-border payments, and financial regulation.

When selecting your topic, consider aligning with journals indexed in databases such as EBSCOhost, Emerald, or ProQuest, which your MBA institution likely provides access to. Be sure to scope your question to allow for deep analysis within the timeframe and length expected.