In these exceptional circumstances where people are forced to stay at home, certain consumption habits have probably been changed, perhaps others have appeared. There are propably some new research avenues...Any ideas?
Reverse Marketing Not paying attention to customer problem solving Not paying attention to customer satisfaction Not paying attention to customer relationships Not according to customer expectations Not according to customer demands
Rather, pay attention to human needs, whether material or spiritual, and more spiritual Need to be together Need for emotion Need to fix loneliness, which is the problem in today's world
Reverse Marketing Not paying attention to customer problem solving Not paying attention to customer satisfaction Not paying attention to customer relationships Not according to customer expectations Not according to customer demands
Rather, pay attention to human needs, whether material or spiritual, and more spiritual Need to be together Need for emotion Need to fix loneliness, which is the problem in today's world
Interesting Azar Kaffashpoor
Demarketing is what is required at the moment for some companies. They are unable to supply the product which is creating a need that they cannot fulfill.
There is a research scope in the area " impact of misbehavior of people during quarantine period on public healthcare delivery system".
I agree with Dr. Azar Kaffashpoor. Marketing researchers can also focus on e-commerce or social commerce as well.
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