This is how i interpreted it:
Results of a binary logistic regression analysis to assess the effect of demographic factors such as farmers education, farmland size, location of farmland in the catchment, and land use type on the likelihood that a farmer would adopt an SWC measure (coded as Yes) or not adopt an SWC measure (coded as No) on his/her farm are presented in the Table below. The full model containing all predictors was statistically significant, x2(df = 4, n = 73, Yes = 56, No = 17) = 9.723, p = 0.045, indicating that the model was able to distinguish between farmers who are likely to adopt or not adopt SWC measures on their farm. Overall success rate of the model was 66%. Based on the odd ratios, farmers with formal education were 13 times more likely than those with no formal education to implement SWC measures on their farm.