I want to measure the authenticity/credibility of media personas, as it is perceived by others. I am happy for any papers regarding this topic (or a related topic).
2.Credibility of Traditional vs. Online News Media: A Historical Change in Journalists’ Perceptions? file:///Users/Mac04/Downloads/MI2010_1_12_Kovacic__Erjavec__Stular.pdf
3. Measuring Social Media Credibility: A Study on a Measure of Blog Credibility
by Minjeong Kang. http://www.instituteforpr.org/wpcontent/uploads/BlogCredibility_101210.pdf